Solar design tips, sales advice, and industry insights from the premier solar design software platform

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Solar design tips, sales advice, and industry insights from the premier solar design software platform


Lessons for Success from the 2018 Top Solar Contractors List

Each year, Solar Power World compiles a list of the Top 500 solar contractors in the U.S. We spoke to some of the many companies on the 2018 list that use Aurora's solar design and sales software to get their tips for running a successful solar contracting business.

Gwen BrownGwen Brown

reDesigning Aurora for Speed, Simplicity, and Scale

To deliver a best-in-class solar design experience, Aurora Solar rewrote it's software code from the ground up. After nearly two years of development, this update–Aurora's most significant ever–hits the sweet spot between accuracy, speed, scale, and simplicity. Get ready for Aurora reDesigned.

Gwen BrownGwen Brown

A Unique Group Purchasing Program Connecting Nonprofits with Solar

A persistent challenge solar contractors face is customer acquisition. Solar group purchasing programs present contractors a unique opportunity to win large solar projects. The Community Purchasing Alliance, whose solar group purchases connect DC-area nonprofits with solar, shares their insights.

Gwen BrownGwen Brown

Make the Most of SPI: Conference Highlights and Tips for Success

Solar Power International (SPI) 2018, the largest North American solar trade show and conference, is just around the corner! We’ve identified some great learning opportunities and events to add to your agenda–as well as some tips to keep in mind to get the most out of the event.

Sara CarboneSara Carbone

How to Sell Solar in a Time of Use Rate World

As solar energy grows in popularity, more and more utilities are adopting Time of Use rates. That means it’s time to get smart about how you approach solar sales conversations when Time of Use rates apply. We discuss five strategies to effectively sell solar in areas with TOU rates.

Aurora SolarAurora Solar

5 Ways Solar Design Software Helps Contractors Work Smarter

Remote solar design software gives solar contractors powerful ways to improve their solar design and sales processes. These technology-driven benefits range from saving time and money by reducing visits to project sites to improving the accuracy of energy production estimates.

Gwen BrownGwen Brown

California’s Solar Mandate for New Homes: What You Need to Know

California made history in May 2018, when it became the first state to mandate solar PV systems on all new homes. This decision creates huge opportunities for the solar industry. Learn the key policy requirements of California’s solar mandate for new homes in this overview.

Gwen BrownGwen Brown

Does Solar Increase Home Value? The Latest Data for Solar Clients

Does solar increase home value? A number of studies provide compelling data that homes with solar sell for more, and they may even sell faster. We highlight facts about how solar affects home value, and the studies behind them, that your solar customers will want to know.

Sara CarboneSara Carbone

A Solar Market Niche You May Have Overlooked: Low- and Moderate-Income (LMI)

There’s a growing trend in the solar market that some may have overlooked: moderate- and low-income households as solar customers. As the cost of solar has gone down and financing options have expanded, these communities are becoming a more and more viable niche for solar contractors.

Sara CarboneSara Carbone

Understanding PV System Losses, Part 2: Wiring, Connections, and System Availability

There are many factors that can reduce the energy production of a solar installation. In this series, we explain common types of PV system losses so you can ensure accurate solar energy production estimates. Today, we explain wiring losses, connection losses, and system availability losses.

Andrew GongAndrew Gong