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Gwen Brown
Author

Gwen Brown

Gwen Brown is the Content Marketer at Aurora Solar, managing Aurora's development of educational solar resources like blog posts and webinars. Previously, she was a Senior Research Associate at the Environmental Law Institute. She graduated Phi Beta Kappa from Gettysburg College.

4 Ways for Solar Leads to Share the Utility Bill Data You Need

Electricity bill information is crucial for an accurate and compelling solar quote, but getting it isn't always easy. Providing different options can help.

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What Solar Contractors Should Know About Customers’ Utility Bills

Understanding your solar customer's utility bills and how to get the data you need for solar design is critical. We highlight key things to know.

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How to Sell Commercial Solar: 3 Strategies for Success

Commercial solar sales can be complex. We spoke with experienced sales professionals to understand some key elements of a successful C&I sales approach.

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Changing the Game of Commercial Solar Finance—A New Partnership

Accessing commercial solar financing can be a challenge, but Aurora's new solar PPA partnership with SCF is increasing transparency and ease of access.

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Who Are the Key Players In a Commercial Solar Project?

One reason that commercial solar projects are more complex than most residential ones is the large number of players involved. We explain the key actors.

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Making Sense of Commercial Solar: What You Need to Know About C&I

What is commercial solar? We introduce the C&I solar sector, its current scale, factors that have constrained its growth, and forecasts for its expansion.

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Solar Panel Wiring Basics: An Intro to How to String Solar Panels

Solar panel wiring (stringing) can be complex! We provide a primer on key considerations when deciding how to string solar panels.

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The 3 Questions Your Solar Sales Pitch Needs to Answer

Selling solar isn’t always easy, but the right framework can help. We highlight the three core questions your solar sales pitch needs to answer well.

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NABCEP Executive Director Highlights New Developments

NABCEP Executive Director Shawn O'Brien shares changes to NABCEP recertification requirements, work to advance solar careers for veterans, and more.

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Using Computer Vision for Remote Solar Site Measurements

Solar contractors need a precise understanding of the locations they are designing solar projects for, to avoid costly changes later. The Street View Ruler, a new tool from Aurora Solar, makes it possible to take measurements using images of the site. We explain how this computer vision tool works.

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